Google launches Search Profiles for publishers and creators
Google‘s new Search profiles give publishers and creators a dedicated landing page in Discover. Here‘s what it means for brands.
Christine Skopec has 10+ years of experience in content writing, editing, and SEO. She has developed content strategies in agency and in-house roles, defined brand style guides, led teams of staff and freelance writers, and developed content production processes. Christine’s blog work drove a 95% increase in keyword rankings for a client within a single year. She has been featured on the Content in the Kitchen Podcast and holds an MS in Journalism from Northwestern University.
Expertise
- content strategy
- content writing
- content editing
- on-page seo
- social media management
Education
- MS in Journalism
Author
Google’s Bringing AI Mode to Chrome Browser
Google is rolling out AI features in the Chrome address bar that make AI Mode more accessible to users.
GPT-5 Rolls Out: What the New Model Means for Marketers
OpenAI says GPT-5 is faster, higher-performing, and uses better reasoning. Learn what it means for you.
Contributor
Ecommerce AI SEO: How to optimize online stores for LLMs
Learn to optimize your ecommerce store for AI search & agentic commerce to drive visibility and sales.
Only 25% of cited sources overlap between ChatGPT's different reasoning modes [Study]
Most AI visibility strategies treat ChatGPT as a single system. Our research found that‘s a mistake. Thinking mode and Instant mode cite different sources, favor different content, and can recommend different brands for the exact same prompt. Here‘s what marketers need to know.
What are URL parameters? A guide on how to use them
URL parameters are extra pieces of information added to the end of a URL. Here’s how to use them.