General SEO

Whether you’re a beginner or an expert, general SEO can help you improve your website’s ranking and reach. Discover the best practices, tools, and strategies from the leading SEO experts.

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General SEO13 min read

How To Address Attention Spans with SEO in 2020

Is it getting harder to get a searcher’s attention with the ever-growing number of distractions on the SERPs? We recently investigated attention span — what it is from a scientific perspective, how technology both holds our attention and offers distractions, and how you can approach SEO with attention span in mind.

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General SEO5 min read

12 Reasons Why Infographics Still Matter in SEO

Over the last few years, Infographics have gained a lot of popularity on the Internet, especially on various social media sites such as Facebook, Twitter and Pinterest. Despite what some naysayers have stated about infographics, they continue to be a popular medium to spread awareness about your business and increase social shares. Due to their success in delivering information quickly and simply to the targeted audience, several companies and organizations are showing their interest in infographics. An interesting and effective infographic can truly generate a large number of unique traffic to a website. Are you curious about using infographics in your marketing efforts? Find out how infographics and SEO work together!