General SEO18 min read
13 SEO Tips to Boost Your Search Visibility
Top SEO tips include targeting the right terms, updating your content, and prioritizing readability.
General SEO
Whether you’re a beginner or an expert, general SEO can help you improve your website’s ranking and reach. Discover the best practices, tools, and strategies from the leading SEO experts.
General SEO10 min read
What Are Backlinks in SEO & How Do I Get Them?
Backlinks are links pointing to your website from other sites and can improve your website’s visibility.
General SEO10 min read
What Is Schema Markup? & How to Add It to Your Site
Schema markup is a type of structured data that makes webpages easier for search systems to understand.
General SEO10 min read
12 Alternative Search Engines to Try (Instead of Google)
Find the best search engines to use other than Google, including privacy-focused and AI-powered options.
General SEO5 min read
Do TLDs Affect SEO?
Does using an alternative TLD or so-called new-gTLD affect SEO? Common knowledge suggests that it doesn’t, so why do people insist that you use ‘.com’?
General SEO4 min read
Best Practices for Content Delivery Networks (CDN) SEO
A content delivery network (CDN) definitely wins the SEO battle when it comes to page speed optimization techniques. Server location does matter a lot for search engine rankings and there are issues with internal web hosting. Plenty of discussions, how-to-guides and articles supporting CDN usage are already all over the Internet. So, let us not add one more to it. Instead, let‘s look at how to make the best use of a CDN service without allowing your SEO to suffer.
General SEO13 min read
How to Use Rich Results for Ecommerce to Improve SERP Visibility
Ranking well in search results is not the end of the line. Ecommerce brands still need to work hard to convince users to click-thru to their websites. These 5 essential structured data elements should be present on every ecommerce website and will provide social proof to the user, a better understanding of each page for search engines, and a better “curb-appeal” for each search listing.
General SEO9 min read
The Future of SEO: Understanding, Credibility, & Deliverability
Google (and Bing) use understanding and credibility to ensure that they guide their users quickly and simply to the best available result. What should you be doing to take advantage? Learn about the potential future of SEO in this guide and prepare for the next iteration of search for the coming decade!
General SEO14 min read
Ways to Build Expertise, Authority, and Trust to Boost your SEO
On last Wednesday’s #SEMrushchat, 20-year digital marketing veteran Sherry Bonelli discussed how brands can build a reputation with well-researched content, and in the process increase their visibility on search engines. Here is what she (and a whole lot of other smart marketers) had to say on #SEMrushchat:
General SEO9 min read
Black Hat SEO and White Hat SEO: What's the Difference?
Do you know the difference between white hat vs black hat SEO, and the gray that falls in between? As someone new to the search engine optimization industry, it is important to know the difference and where your techniques are falling on the SEO spectrum so you can focus on the long-term strategies in getting your website ranked.